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Matchmaking: Message and Medium – Part 2
The message must match the medium chosen in order for the point to get across. Why waste time and effort with ineffective media for important messages? Here’s another example.
Blog, Media Channels, Musings, Tips and Tricks Tagged With: Action-oriented messages, Comparison, McLuhan, Text, Tools, Video, YouTube

Matchmaking: Message and Medium – Part 1

Fire safety messages for public education — does the message format and medium of broadcasting make a difference to the effectiveness of the message to encourage people to take action and make change to their home safety habits?
Blog, Media Channels, Musings, Tips and Tricks, YouTube Tagged With: Action-oriented messages, Be Prepared, Comparison, McLuhan, Medium, Social Media, Strategies, Text, Tools, Video, YouTube
Great Deals on Graphics and Web Design Elements
Reading List
I just got this title from the Amazon Store:
"10 Street-Smart Secrets of an Email Marketing Strategist Who Lives and Dies By His Results" [Kindle Edition] by Ben Settle.
I'll let you know what I think of it in a post, soon.