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CONTENT MARKETING: A great step in the right direction… but much more is needed!

Sunday morning, relaxing at the breakfast table, I put down my coffee cup and pick up the Province newspaper. Out drops a flyer. Just one. My usual habit is to grab the whole pile of flyers stuffed into the section of the paper and immediately drop them in the recycling bin outside the kitchen door, […]

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WARNING: A whole new kind of scam

QUESTION: As you read this post, also think about it from a communications and reputation-management perspective. If you were the company affected by this scam, how would you handle it?   Well, imagine my surprise yesterday when I made myself a mid-morning cup of coffee and re-opened my email to get caught up, and suddenly […]

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RESOURCES: Pay with a Tweet

I haven’t checked this out yet, except that I encountered it as a subscriber to MightyDeals.com (a great resource of graphic and digital tools at great discounts!). Every now and again, MightyDeals.com gives away freebies, and this morning was one of those days. I clicked on the link, gave them my email address, got my […]

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On being new and innovative

Interesting. Seth Godin said this today: …The lizard brain seeks constant reassurance. It will wheedle and argue and debate with the rest of your head, pushing for one tiny bit of evidence, some sort of proof that everything will be okay. Don’t do it. When you indulge the lizard, it gains power. It doesn’t walk […]

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QR codes: so ugly, yet so much potential!

  This QR code will link you to a contact page for Kiangle with links to this website, Facebook and Twitter, as well as our mailing address. Not the most thrilling destination, but at least you get to try it out! Here’s an iPhone QR code reader or Blackberry QR code reader you can use […]

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